ASUG Tech Connect 2024

November 12, 2024 - November 14, 2024

ASUG Conference Logo

Welcome to 2024, SAP enthusiasts! I couldn’t be more excited to kick off the new year with exhilarating news: ASUG Tech Connect will return this fall, bigger and better than before.

Following last year’s tremendously successful debut of this destination event for the SAP practitioner community, we're thrilled to announce its future as a dynamic collaboration with SAP—a reimagined, redesigned, customer-centric experience for the North American tech audience. We’ll collaborate even more closely with SAP and partners in 2024, bringing you even more best practices, stories, and points of view from your fellow members in the SAP community.

We have entered into a foundationally different world these past few years, one shaped by cloud migration, the importance of SaaS, and the emergence of artificial intelligence. To put these tools in place, innovate faster, and accelerate adoption, SAP customers need to start from a common cloud platform: SAP S/4HANA.

But moving to the cloud will require more than repurposing legacy customizations and configurations—it will involve clean data, business process transformation, and careful analysis of what legacy customizations are truly differentiating and directly driving business value. A return-to-standard approach is more than just the best path to effectively leveraging AI in the cloud—it's the key to effectively educating and empowering the next generation of SAP talent.

The strength of the ASUG community is our collective ability to see beyond where we are today and understand where we are going. If you want to be on the ground floor of innovation, get involved in your local ASUG Chapters. Start these conversations early and continue them year-round, through industry- and topic-specific community alliances, virtual town halls, webcasts, and more.

ASUG Tech Connect will combine two of our areas of expertise—technology and community—to deliver a unique educational experience for the North American audience, one we believe will power our members' SAP technology projects for years to come. With SAP collaborating with us on this year’s ASUG Tech Connect, expect to maximize your SAP investment like never before.

At ASUG, we recognize the incredible power that can be unlocked from bringing the SAP community together to learn, connect, and grow in person. Experience that power for yourself, and join us November 12-14 in West Palm Beach, Florida, for an unparalleled SAP innovation journey. Mark your calendars, secure your spot, and unlock the potential of SAP this November.

Geoff Scott is CEO & Chief Community Champion at ASUG.